Posts in #WakeUpWednesday
How Changing One thing Ultimately Changes Everything #WakeUpWednesday

Have you ever been stuck? Like really stuck where you can not think your way through what you are trying to solve, racking your mind for the next creative burst and nothing comes?

Me TOO! I think we all have and I have a little trick that I have learned that I want to share with you today. 

I will give you a hint, I am doing it right now. I am demonstrating this right now by writing on a a topic that is totally left field to what I have been sharing about.

The awesome move I am talking about is called "Pattern Interrupt."

Choosing to interrupt a pattern is one of the many skills that my Emotional Intelligence mentor, Kathlyn Hendricks has taught me.  Here is how it goes… when you notice you are stuck, in any way… change one thing. 

Simple, I know, and, when practiced over time yields profound results. 

Here is why this is a magical process... 

When I interrupt myself and go in a completely different direction then my brain or body was going, I naturally begin creating a new muscle where there was not one before. I create  unfamiliarity, causing my brain and body to act differently and creates innovation by doing. 

Just like a seasoned weight lifter changes their routines to create muscle confusion, same rule applies to the way we do other things. What kind of things? Anything… find yourself stuck on a project at your computer, change one thing about the way you or sitting, or go for a five minute walk.  Having trouble sleeping through the night, change the side of the bed you are sleeping on and the fragrance of the room by defusing an essential oil into the air.  Hitting a plateau on a project? Do something radically different like go for a hike instead of work one morning. 

The purpose is to create just enough confusion to bring you back to a place of clarity, a new place where whatever emerges is the new idea, and it usually comes to you while you are moving instead of while you are sitting and thinking. 

If you are in any type of leadership role, which I believe everyone on the planet is, this is a wonderful practice to try and role model.  By YOU becoming uncomfortable with the unknown it creates a confidence within yourself.

Be unconventional, try something NEW, interrupt your patterns in favor of not getting stuck.  Because after all, everything we do is interrelated, how you do one thing is how you do EVERYTHING.  If that is the case, choose different, choose new, choose discomfort in favor or learning what it is like to bend and flex in new ways.  

So give it a try, go into the unknown in favor of growing into your true capabilities and please, let me know how it goes! I LOVE talking about the BIG LEAPS people are taking. Get after it ;-)


Lindsey Rainwater, also known as Lindsey RainH2O, is a sought-after business consultant, leadership coach, writer and presenter to the fitness and wellness industry. For more information about Rainwater, follow her on Twitter@LindseyRainH2O

Learn to Tango with Fear and Cultivate Self-Confidence #WakeUpWednesday

We all have that voice inside our head that says “you can do it, you've got this” and, in contrast we all also have the voice that says “no you can’t, you're screwed.” The journey of which one wins at any given moment is an on going discovery process.

When I was in my early 20’s I was a store manger for Starbucks Coffee and one day in particular I remember dancing this very tango between “yes I can and no, I can not.” It was early one weekday morning and the regional manager had plans of touring my store that day. I had been whirling around all morning making sure my store was in impeccable shape for the visit. He walked in and I remember like it was yesterday, my entire body flooded with heat, I could feel my heart beat in my temples. I have no idea what he asked me about, what we spoke about or how long he was there, but I do remember that feeling and what was going on in my mind as we were talking. I remember having the experience internally of doubt and belief at this same time, and which ever voice I gave more attention, grew. The more I believed in myself and told myself I had a reason to be there, I was part of the conversation, the calmer I felt. In contrast, the more I doubted, the louder the heart beat in my head become and the hotter the back of my neck felt.

I did not know it that day but looking back, it was that time period that I started to realize I had the ability to experience situations differently based on how I decided to feel about them. Don’t ask me why this particular instance sticks in my head, all of us have “those moments” that leave a lasting impressions, and that day was the one where I noticed my own experience of other people and me. It was that time period and many years to follow (and still)  that I began to cultivate true confidence in who I am as a person and awareness of my value. It truly does not matter what your title is, how much money you make, if your picture is in a magazine, at the end of the day we are all human.

I love the way my friend Robert Dyer puts it, “you know Lindsey, we all put our pants on the same way, one leg at a time.” He had said that to me prior to a big meeting that I had myself pretty worked up over.  It took me many years to cultivate the confidence to see myself as whole and capable in the presence of those with larger titles than myself. Looking back, I don’t think it was one single experiences that cultivated confidence instead a compounding of many many experiences that brought me to where I am today. Which is by no means a state of “arrival,” however I can say that today I see myself as fully capable to have a conversation with anyone, even the president or the united states without the feeling of “less than” being part of my internal dialog, which is a far cry from where I came from.

In creating this article, I wanted to share my personal experiences on the topic as it has completely overhauled the way I see myself and therefore the world. Here are a few points in summary that when I think back were compounding experiences resulting in my ability to cultivate confidence.

Practice talking to people you feel afraid of talking to. 
As simple as this sounds, if you really evaluate your choices in people you talk to I would bet you air on the side of “safe” instead of risky, it is human nature to seek out comfort. The only way I have found to learn to tango with fear instead of bolt in the opposite direction is to face the fear square in the eyes and go for it. Do you follow an “important” personal on twitter that you would love to have a cup or coffee with? Ask them for a phone call! You know that quote we all “like” when it pops into our FB feed “do something each day that scares you,” this time, do it, scare yourself, I dare you.

Hang out with people doing and demonstrating what you want
The saying, “you are the sum of the 5 people you hang out with," find 3-5 people you want to be like when you grow up and hang out with them. Something I have done that I find useful is if the person is not available but they distribute content (Tim FerrissGary VaynerchukAmy Schmittauer) listen to/watch and consume their content. I have Tim Ferriss in my ear more than once per week, and as a result, he influences me. Find your role models and soak up their goodness as often as you can.

Take exquisite care of yourself and prioritize this above all. 
We are what we think, eat and do repeatedly. This is a basic equation and thought process AND the easiest to completely loose footing on and fall off track. The reality is this, if you do not take care of yourself, no one else will do this for you, it is your responsibility to love what you’ve got! We all see so many leaders burn out in their 40’s because they didn’t sleep, eat or exercise in their 30’s due to over working. I don’t know about you, but this whole gig is a marathon not a sprint, If I skimp on sleep, eat too much pizza and skip too many workouts today, it’s only a matter of time before I run out of steam and crash and burn. So even if it is inconvenient, create space for yourself everyday, and be vigilant about staying true to your routine. This will allow you to be available to everyone else. Self sacrifice at your own expense is not heroic, it is wasteful. If you do not care for yourself, your spouse, co worker, children and pets will get your leftovers instead of your best.

Cultivating confidence in yourself is a lifelong journey. Just when I think I have rounded one corner and feel great, a surprise is right around the next bend. The good news is that with practice dancing with fear, lots of help from other's and taking care of myself I will continue to create more confidence everyday. What’s the point you might ask of cultivating confidence? For me it is about being of maximum service to my purpose for being on this planet. We are all hear to fill our own specific and unique calling and having the confidences to say YES to life when the phone rings is what it is all about.

Do you struggle with confidence or want to chat on this topic? Send me a note and I would enjoy connecting with you on the topic. 


Lindsey Rainwater, also known as Lindsey RainH2O, is a sought-after business consultant, leadership coach, writer and presenter to the fitness and wellness industry. For more information about Rainwater, follow her on Twitter@LindseyRainH2O

Why Walking Away From Potential Business Can Be the Best Thing for Your Business #WakeUPWednesday

“Good is the enemy of great. And that is one of the key reasons why we have so little that becomes great. We don't have great schools, principally because we have good schools. We don't have great government, principally because we have good government. Few people attain great lives, in large part because it is just so easy to settle for a good life.” ― James C. Collins

Mr James Collins is a wise man, and in his book Good to Great he talks about aiming for great instead of settling for good enough. This idea is very easily applied to prospecting potential customers in the world of sales and business development.  There might be lots of “good” prospects out there but only a handful that will be great parters for your organization long term. 

One of the biggest mistakes I see salespeople make is thinking everyone has potential to be their customer.  When you want to sell something and you really believe in your product it is easy to imagine how everyone could benefit from what you are providing.  Also, this mentality can be the fastest way to missing “great opportunities” and settling for good ones.

The reality is that there will be plenty of people that will not be your customer, and for good reason.  Your product offering and customer maintenance structure might not be the right fit for them. Recognizing and knowing when to walk away is what separates good sales people and great business development professionals. 

The fact is that if someone is a difficult prospect to work with pre-sale, imagine the headache they will create for your company once they are on-boarded. These types of sales end up costing your company more money long term. Short term, you might have made your commission, but long term it is not worth it for everyone involved.

The mentality shift that is required to walk away from the wrong potential for the sake of a short term sale is the same as the abundance vs. scarcity mentality.  When your thinking is scarce the belief is that you must sell to someone because if you don’t, another might not come along, you will miss your quota, the thinking is narrow.  The abundance thinking mentality is one that says there is plenty, and by doing the right thing and walking away from the wrong deal you are fighting to close, another door will open and the quota will be met and the pipeline will broaden.

In the start up community, some of the most successful business’s are the ones that choose to pivot letting go of what was for the potential of what is to come.  This abundance in thinking makes way for the opportunity, walking away from a prospect that is not the right fit for your product is the same exact concept.  

A few books you would enjoy if this context shift in thinking interests you are Good to Great, a classic and Abundance by Peter Diamond. If you send me a message and inquire I would be happy to send you either book as an amazon gift.  

I am very passionate about sales people pivoting to be business development professional, educating, researching and focusing on being strong industry resources. 

Please let me know how your business development career is going, do you find that by walking away when it’s right to do so that you create new opportunity? I would love to talk with you about your experiences. 


Lindsey Rainwater, also known as Lindsey RainH2O, is a sought-after business consultant, leadership coach, writer and presenter to the fitness and wellness industry. For more information about Rainwater, follow her on Twitter@LindseyRainH2O

The Death of the Sales Person, It's a New Dawn, It's a New Day. #WakeUpWednesday

I remember being 17 years old, I worked in a small health club in Arvada Colorado as the assistant manger.  It was at that job where I learned how to "close a sale."  I have memories of sitting in a small office room after showing a new prospective member around the club, of course, creating solutions to all their problems on the tour making sure all possible objections had been covered by the time we got to the office.  Because, as you know, the sale happens on the tour... or as it was said back then.  In that office I would shut the door, present the membership terms by writing it out on a piece of paper and then turn the piece of paper around and say, "let's get you started today," and hand the prospect a pen to sign on the dotted line.  I am smiling ear to ear as I type this because looking back, the scenario I just described is beyond hilarious! I can't believe it worked to tell you the truth, the number of memberships I sold was astonishing!

 The point in telling the story is to contrast the reality of today's tactics and consumer in comparison to the past ways of selling.  The "art of the close" over coming objections and any form of manipulation leading to the sale are all wildly outdated tactics and they no longer work! The consumer is much too smart for that.  Everyone is walking around with a computer in their pocket, the buyers are more sophisticated and the old school tactics are a thing of the past.  

The refreshing and vital truth is this; In a world where anyone can do their own research and find what they need to educate their buying decisions, the result is, the sales person no longer holds the power or relevance that they once did.  The opportunity is that the position of the sales person gets to evolve to a far more enlightened role of truly helping people and reducing the noise level of "pitches and ploys" to instead being honest and helpful.  Lots of people might not like this because it requires a level of honesty and truth telling that is foreign to some, but the long term side affect is this; you feel more fulfilled helping people than convincing them for your own gain.

Today's sales person is not a sales person at all, they are a Business Development Professional that is consulting buyers around solving problems and offering help.  

This topic means a great deal to me and you will see my writing start to pivot. To really encompass what it means to not only be a business development professional, but how you can expand your role to mutually benefit both your career and company's reputation.  The opportunities are endless and I am thrilled to share my perspective with you.

Are you a business development professional craving relevant conversation about your role? Let me know, this is one of my favorite topics and I would love to talk to you.


Lindsey Rainwater, also known as Lindsey RainH2O, is a sought-after business consultant, leadership coach, writer and presenter to the fitness and wellness industry. For more information about Rainwater, follow her on Twitter@LindseyRainH2O

Self-Awareness- Who you are determines WHAT you do. Right? #WakeUPWednesday

I remember being  a teenager and hearing my parents talk about their friends having a "midlife crisis." It seems these days that yes, having a personal meltdown in response to circumstances can certainly happen at any age.  A lot of friend's are going to grad school in their 30’s or traveling the world before marriage and kids, amongst many other journeys, and seem to be chasing something. Similarly to my parents’ friends who were chasing something in their 40’s and 50s. 

At the root of that thought process, I believe the principle is the same:  People at some point in their lives will crave something different, something new, something unknown. But is that really what they’re after? Could it be that what is really happening is people reach a point in their life where they just need more? More juicy flavor to life that they are not finding in their day job or current relationships, more fulfillment out of their everyday lives.  It seems like the description is “I know I am capable of more, I want more out of life, I want to feel excited to wake up in the morning.” Any of this sound familiar? 

It did to me, for sure! But I don’t think becoming an entrepreneur or traveling the world is always necessarily the answer. My experience is that wherever I go, there I am. So if I want to have new experiences- I have to do something differently, not just change my surroundings or temporary circumstances. 


In order to really know what it is that you want to do to make your life feel less like a “Crisis” or a slow-motion-to-nowhere train ride, you have to know yourself and who you really are in order to know what you want, regardless of how old you are.  A fantastic starting place is self awareness. 
Oxford defines self awareness as “Conscious knowledge of one’s own character, feelings, motives, and desires.” Gary Vaynerchuk talks about Self Awareness as knowing your strengths and weaknesses, and letting that knowledge inform your decision making. I love the narrative he puts it in. Watch the video here.

What do you think? Is self awareness it? Or is there more to it? 


Lindsey Rainwater, also known as Lindsey RainH2O, is a sought-after business consultant, leadership coach, writer and presenter to the fitness and wellness industry. For more information about Rainwater, follow her on Twitter @LindseyRainH2O